Chinese Bookstores Get Creative to Thrive Amid Online...
China News
September 11, 2023
In a bid to stay relevant amidst fierce online competition, physical bookstores in China are reinventing their business models. Beijing Book Building, a venerable institution with a 25-year history, is enticing visitors with immersive experiences and family-friendly activities. Meanwhile, in another corner of Beijing, a bookstore adorned with traditional Chinese-style architecture is captivating a fresh clientele through its harmonious blend of tradition and modernity.